Employment
Meta (Facebook)
Scope:
High-Stakes Keynotes, Motion Graphics
Year:
2020-2021
Meta APAC
about.
At Meta, I oversee branding and design for all of Dan Neary’s (Vice President of Meta APAC) internal and external engagements which included decks, social media and internal comms creatives. The role skew heavily into the realms of digital, leading design for expansive online and digital creative initiatives.
My work revolves around helping to tell the evolving story of the Meta family of apps and services, bringing numbers to life through visual storytelling, making complex data both engaging and actionable for C-level audiences executive communications and high-stakes business narratives.
where strategy meets visual storytelling.
one apac 2020.
OneAPAC is Meta’s annual internal conference that brings together teams from across the Asia-Pacific region. The two-day event reflects on the year in review, celebrates shared achievements, aligns regional goals with global priorities, and fosters cross-functional collaboration and inspiration.
Through keynotes, workshops, and networking sessions, One APAC provides a platform for employees to connect, share insights, and strengthen Meta’s culture of innovation and impact across the region. In 2020, the event was held online for the first time as the COVID-19 pandemic hit, marking a new chapter in how the community came together virtually. Together with internal and external video teams, I put together graphics for an hour-long video for the event, together with other supporting decks and communication materials surrounding OneAPAC.
testimonial.
Equally impressive were her collaborative abilities and professional poise. Xiaoyun worked seamlessly across cross-functional teams, often anticipating needs and ensuring alignment under dynamic conditions and tight timelines. Her thoughtful communication style and steady, solutions-oriented mindset made her a trusted partner and an invaluable extension of the executive office. I would highly recommend Xiaoyun to any team seeking a designer who blends creative excellence, strategic insight, and business fluency - and I would be truly delighted to work with her again
Susie Lee
Business Lead (Chief of Staff) to the VP of APAC Global Business Group at Meta
